HAIRSTORY

I’m a team of one behind Hairstory’s editorial voice, writing copy for web, emails, ads, packaging, video and more.

WOMEN’​S HEALTH

For this long-term client, I’ve produced integrated marketing features for Pledge, Olay, Secret, Hellmann’s and other top brands

THE BEST OF THE REST

ALTERNA HAIRCARE

Wrote product descriptions, taglines and packaging copy; developed concepts for campaigns, collections and retail displays

MOËT HENNESSY

Developed the brand voice and wrote website, email and social copy for Moët Hennessy’s DTC e-comm platform​

PROPERTY BROTHERS

Developed and launched B2B and B2C sites for Drew and Jonathan Scott of HGTV’s Property Brothers

ESQUIRE

Wrote integrated marketing content for print and digital editions, including features on Knob Creek Whiskey and PXG Apparel

TARTE COSMETICS

Wrote product descriptions and website copy for the launch of Tarte Cosmetics' Sweet Tarte Fragrance Rollerball

NATIONAL GEOGRAPHIC

Wrote and edited marketing emails and website copy for National Geographic's ​online store

QI ALCHEMY

MEN'S HEALTH

CHICO'S

Wrote product descriptions and website copy for the launch of this Korean beauty brand 

Wrote copy for integrated marketing campaigns and special events like the 7 to Strong Challenge

Wrote product descriptions and website copy for seasonal shoe and apparel collections

POPULAR MECHANICS

BURN BOOT CAMP

DRINKWORKS BY KEURIG

Wrote integrated marketing content for print and digital editions, including an advertorial for FLEX power tools

Wrote and edited copy for newsletters and blog posts for the national Burn Boot Camp franchise

​Wrote marketing copy for website, emails, packaging, mailers, product app, manuals and Amazon PDPs